We have all read cheesy quotes about the journey being more significant than our destination, but I have to admit that in this case meeting Katie was a perfect example of that. We both attended The School of Advertising Art in Dayton, and with a booming class of 100 we were bound to cross each others paths. It wasn’t until two years, two moves, and two prospective BFA’s at the Columbus College of Art and Design later that we grew close. I admired her illustrative eye and keen sense of simplicity in her design from the start. After placing second in the 2010 Victoria’s Secret Packaging Design Competition, I knew we made a great team.
A couple of years later Katie and I crossed paths again in the professional world when Cultiva was looking for another designer with a fresh outlook. I immediately thought of Katie Seitter. I am thrilled to announce our newest employee and congratulate my dear friend!
Written by Katy Rankin
Christmas is a time where Christians celebrate the coming of Christ. Cultiva is very blessed and proud to do business with Trupointe, a company that allows the Christmas message to be sent to their customers in a holiday card. To them, it is not just a holiday, it is Christmas and this is a Christmas card.
Trupointe’s brand standard document introduces the principles that guide their company. The very first principle is to “Do what’s right by God.” Well, we think they’ve done just that.
Thank you Trupointe for letting us design your card this year, and Merry Christmas to all!
On September 30th thousands of walkers and runners in central Ohio came together to support the millions of people impacted by congenital heart disease at the 2012 Congenital Heart Walk. Congratulations to Mended Hearts Beating for ranking number one as a team and fundraiser. Their enthusiasm and courage continues to inspire the cause. Cultiva was happy to take part in providing t-shirt designs with the impactful statement “We can conquer.”
We are working together to fight cancer through food research. This statement truly solidifies the group effort the five cooperatives of Growing the Cure and Cultiva have put toward raising awareness of the food-based cancer research being done at OSU’s comprehensive cancer center and Arthur G. James Cancer Hospital. The brand launch kicked off Tuesday September 18th at Farm Science Review followed by a check for over $103,000 the group presented. Cultiva is proud to have contributed with the development of this identity and hope others will agree that it is nice to put a face with a name. Below noteworthy OSU representatives and participating cooperatives celebrate throwing seeds up into the air.
It’s all coming together. The word is out and our brand development has given Growing the Cure a voice. While Dr. Steven Clinton (the leading researcher, medical oncologist and physician scientist at Ohio State) and his team of supporters had planned to ride in Pelotonia 12, they made a last minute switch of attire to the first-ever-worn-in-public Growing the Cure tshirts.
Growing the Cure is a joint effort of five agricultural cooperatives to raise awareness and funds for cancer research and to support the unique working relationship between researchers at The James Cancer Hospital, the agricultural college at The Ohio State University and farmers working together to prove that Food Fights Cancer. The full program will launch to the public at the Farm Science Review 2012.
Each of the five co-ops are donating $.05 per unit of soybean seed and $.10 per unit of corn seed sold to benefit the Cooperatives for the Cure of Cancer Fund at The Ohio State University. This fund was established in 2009 to support food based research at the College of Food, Agricultural, and Environmental Sciences and the James Cancer Hospital.